San Diego-Los Angeles TV Stations Broadcasting ATSC 3.0 and ATSC 3.0 Tuner Hardware products for home - NextGenTV
Posted: Thu Dec 09, 2021 12:16 pm
ATSC 3.0 Deployments: Where and When Will NextGen TV be Available...
(ATSC) = Advanced Television Systems Committee
ATSC 3.0 TV Stations Channels List
https://www.rabbitears.info/market.php?request=atsc3
LAUNCHING THROUGH SPRING 2022
• San Diego, CA
https://www.watchnextgentv.com/nextgen-tv-markets/
https://www.watchnextgentv.com
FCC requires a 30 day notice before commencement of ATSC3 service on the Lighthouse station.
ATSC expects 60 markets to launch NextGen TV by mid-2021
https://www.tvtechnology.com/news/atsc- ... -available
ATSC 3.0, also known by the moniker ‘NextGen TV’.
U.S. stations broadcasting in ATSC 3.0
If a United States broadcaster elects to begin transmission of ATSC 3.0, they must also broadcast ATSC 1.0 signals for at least five years thereafter. There is not a mandatory transition or deadline to transition to ATSC 3.0
https://en.wikipedia.org/wiki/ATSC_3.0
Here are the features NEXTGEN TV offers
Eventually, you’ll notice exciting new features of NEXTGEN TV. Pearl TV listed the following benefits of the new broadcasting standard:
Brilliant Video: NEXTGEN TV viewers will see 4K UHD HDR video with an ultra-vivid picture, brighter highlights and darker shadows. Highlights are up to 40 times brighter and blacks are 10 times darker than in a standard picture.
Enhanced Audio: NEXTGEN TV provides consistent volume across channels and crystal-clear dialog with Voice+, which allows every voice to be clearly heard. It uses the Dolby Audio System powered by Dolby AC-4. It is available to viewers the moment their NEXTGEN TV is set up.
Connected Content: The internet connection will help viewers get the most out of live sports, news, events and more as they happen.
Upgradable: A NEXTGEN TV purchased today is designed to be upgradable with the advancements of tomorrow. TV manufacturers can upgrade NEXTGEN TV sets connected to the internet with firmware updates just as today’s Smart TV manufacturers can. Those upgrades will accommodate new features to be launched in the future.
Robust Broadcast Signal: NEXTGEN TV will allow broadcasts that are more robust than current over-the-air signals. That means an indoor antenna will work fine for most viewers to pick up a NEXTGEN TV signal.
ATSC 3.0: What you need to know about the future of broadcast television
https://www.cnet.com/tech/home-entertai ... elevision/
Free antenna TV is getting an upgrade and it might be in your town already
4K, HDR, 120Hz refresh rates and better indoor reception are coming to US airwaves for free thanks to ATSC 3.0, aka NextGen TV.
https://www.cnet.com/google-amp/news/ne ... eady-here/
What is Next Generation TV?
The next generation of broadcast television technology is right around the corner. NEXTGEN TV, also known as ATSC 3.0, offers 4K ultra high definition video quality, theater-like sound, mobile reception and innovative new features to enhance and expand your broadcast viewing experience. NEXTGEN TV lets local TV stations better personalize their broadcasts with information and interactive features so you can get the content and features most relevant to you. For broadcasters, this means a more compelling and interactive way to tell our stories, whether it is breaking news, live sports or your favorite drama or reality show.
https://www.nab.org/innovation/nextgentv.asp
Right now, ATSC 3.0 uses the H.265 HEVC codec for video delivery because of its efficiency gains over the much older H.262 MPEG-2 codec used in ATSC 1.0.
ATSC 3.0 isn’t married to a single video format. Over time and through upgrades, it will be able to adopt new codecs like the recently finalized H.266 VVC codec, which is the leading candidate to usher in 8K when that time comes.
https://www.digitaltrends.com/home-thea ... lby-atmos/
Free Over-the-Air TV Is Going to Get Better
A new TV standard will support 4K video and mobile devices—but will it still be free?
https://www.consumerreports.org/tv-serv ... et-better/
Sinclair’s ‘Next Gen TV’ Is Positioned to Start Data Collection on 72% of US Households.
“We will have perfect data all the time” says Sinclair exec about new TV broadcast technology that enables them to collect data on consumers through TV sets and mobile devices.
https://broadbandnow.com/report/sinclair-next-gen-tv/
ATSC 3.0: NextGen TV Has Finally Arrived
February 15, 2022 article
The premise of the ATSC 3.0 broadcast standard is that it brings viewers the interactive features streaming has always offered, plus a number of new and improved features, via a one-to-many over-the-air (OTA) delivery. Because this is Streaming Media magazine, I'll focus on the features that are of particular interest to streaming professionals.
https://www.streamingmedia.com/Articles ... eID=151432
Better TV is here, and it’s not from where you might expect.
February 3, 2022 Article:
ATSC 3.0 is set to change how we can access television and data. And Canada's right in the thick of the innovation.
https://techbomb.ca/smart-cities/better-tv-atsc-3/
NextGen TV Expands O&O, Delivers First-Party Data.
Beyond the technology upgrade, TV stations are receiving a significant upgrade in advertising potential.
https://www.tvtechnology.com/opinion/ne ... party-data
MediaTek is now building ATSC 3 into its Smart TV platforms.
https://www.mediatek.com/blog/enabling- ... conference
8 Best Features of the MediaTek Pentonic 2000 for 8KTVs
https://www.mediatek.com/blog/8-best-fe ... -for-8ktvs
ATSC 3.0: Everything You Need to Know About the Broadcast Industry's 'NextGen' Technology Standard.
November, 2021
https://www.nexttv.com/news/atsc-30-eve ... nextgen-tv
NEXTGEN VIDEO INFORMATION SYSTEMS ALLIANCE
A coalition of manufacturers and developers dedicated to advanced services and applications for NextGen TV
https://www.nvisa.org/
Broadcasters eye datacasting for early 3.0 revenues.
BitPath is going to be doing some location services field trials in the first quarter of 2022.
https://tvnewscheck.com/tech/article/br ... -revenues/
A single ATSC 3.0 transmitter could carry all of the AM signals in a market, in addition to TV programs.
https://www.radioworld.com/columns-and- ... e-shoulder
ATSC.org Technical Documents
https://www.atsc.org
ATSC Standard: Dedicated Return Channel for ATSC 3.0
https://www.atsc.org/wp-content/uploads ... hannel.pdf
Public TV’s early adopters prepare to put ATSC 3.0 plans into action.
For several years now, broadcasters have been awaiting the real-world arrival of Next Gen TV, the new ATSC 3.0 digital TV transmission standard. Its promises of more robust home and mobile reception, increased data capacity, greater interactivity and improved picture quality.
With rollout slowed in 2020 by the COVID-19 pandemic, “ATSC 3,” its shorthand name among engineers, is poised to move closer to real-world implementation in 2021.
https://current.org/2021/02/public-tvs- ... nto-action
Serving the Public with Advanced Emergency Alerting and informing (AEA&I)
In addition to EAS, NextGenTV offers enhanced public safety applications, including: live weather radar, evacuation routes, and connecting first responders with critical information
ATSC 3.0 - AEA&I brings the audience alerts/warnings & critical information to make life saving decisions.
AEA&I is very different than EAS
It does not interrupt programming. It is very targeted
Users control alerts and information, they receive and how AEA&I provides communications for first responders and opportunities to reach instantly those affected.
ATSC 3.0 white paper
ATSC 3.0 ensures an immediate solution to America’s demand for high-speed internet.
How the latest standard enables TV broadcasters to mass distribute Internet Protocol (IP) data, creating new business opportunities and delivering critical public service improvements.
What is ATSC 3.0?
Learn how ATSC 3.0 works and its key benefits.
ATSC 3.0 is the next generation of TV broadcasting, enabling broadcasters to mass distribute Internet Protocol (IP) data. What does this mean in a digital content-focused world? We break down how ATSC 3.0 works, explore its benefits and challenges, and look at emerging applications.
https://www2.deloitte.com/content/dam/D ... -paper.pdf
ATSC 3.0 is the latest broadcast standard approved by the Federal Communications Commission (FCC) in 2017. By upgrading to 3.0, broadcasters can enhance live video content experience for their viewers and gain the ability to deliver any type of internet data, whether text, audio, video, or software, as well as advanced Global Positioning System (GPS) data, to their live video broadcast.
https://www2.deloitte.com/us/en/pages/c ... tions.html
The International Telecommunication Union has published 2 documents on planning and testing of ATSC 3.0.
Report ITU-R BT.2495-0 (11/2021)
Methods for laboratory and field measurements for the assessment of ATSC 3.0 reception quality
https://www.itu.int/dms_pub/itu-r/opb/r ... -PDF-E.pdf
https://www.itu.int/pub/R-REP-BT.2495-2021
Sony White Paper Examines ATSC 3.0 File Delivery To Multiple Markets.
https://www.sony.com/content/dam/sony/l ... arkets.pdf
ATSC Standard: ATSC 3.0 System (A/300)
https://www.atsc.org/wp-content/uploads ... dard-3.pdf
A Report To The Corporation for Public Broadcasting Regarding
ATSC 3 Digital Television Implementation for Public Television
January 31, 2018
https://www.cpb.org/sites/default/files ... _PAPER.pdf
Next Gen Interactive TV & Advanced Emergency Alerting and Informing - 2020 Video.
https://youtu.be/MT5RJq8rrJ8
Next Gen TV Considerations
for Public Media
Planning for the Rollout of ATSC 3.0 in Local Markets June 2019
https://www.cpb.org/sites/default/files ... _Media.pdf
Next Gen TV Could Be Another Tool in Public Safety Arsenal
Next Gen TV, or Advanced Television Systems Committee standard, has the potential to enhance communication for EMS and fire agencies still reliant on 60-year-old technology.
With the advent of ATSC 3.0/Next Gen TV, which is based on Internet protocol and merges broadcast TV with the Internet, researchers hope they can channel more information simultaneously through broadcast television to give first responders more real-time data, video and other information, including alerts, more efficiently.
https://www.govtech.com/em/preparedness ... senal.html
North Carolina Firm Receives DHS Funding for ATSC Public-Safety Paging Solution
https://www.rrmediagroup.com/News/NewsD ... wsID/20929
https://www.criticalcommunicationsrevie ... nextgen-tv
APTS Public Media Summit Tackles NextGen TV
A summit session reviewed NextGen TV progress and opportunities for public broadcasters
Field testing is about to begin in North Carolina on an ATSC 3.0-based alternative to the analog paging systems first responders rely upon to receive dispatches telling them the location of where they are needed and the nature of the emergency at hand.
“Although we are confident that ATSC 3-delivered messages will far outperform the analog [paging] messages, we must prove that in a deliberate and accurate way. We cannot make any assumptions,”“People’s lives are at stake.”
The 3.0-based paging system promises to reduce significantly the time it takes to communicate information to first responders when compared to the system in use today.
Looking ahead, 75% of the population will be covered by a NextGen TV signal by the end of the summer, and 34 new markets will be on air by the end of 2022, she said
https://www.tvtechnology.com/news/apts- ... nextgen-tv
Sinclair’s One Media to Offer Webinars Covering NextGen TV Broadcasts and Emergency Alerts.
The three part series will tackle the intricacies and advantages of using ATSC 3.0 to deliver Advanced Emergency Information.
Sinclair’s One Media 3.0 subsidiary has announced that it will be holding a three-part webinar series covering the delivery of Advanced Emergency Information using the NextGen TV broadcast standard, ATSC 3.0.
To be held virtually on consecutive Tuesdays in March (March 15, 22, 29 at 1:00 PM EST), the webinar series will take a deep dive into the new capabilities that the NextGen TV standard offers to warn and inform consumers of urgent events from weather to police actions to natural disasters and finding lost neighbors.
https://www.tvtechnology.com/news/sincl ... ncy-alerts
ATSC 3.0 advocate:
The Case for an ATSC 3.0 Advanced Emergency Information Service
https://www.atsc3advocate.com
https://www.atsc3advocate.com/blog
The Promise and Perils of NextGen TV Advertising and ATSC 3.0
When viewers were raptly watching the Super Bowl's many thrills a few weeks ago, TV stations in the Detroit market were getting an extra "wow" factor that the general public couldn't see. Equipment was lighting up with data showing how many homes were using advanced TV sets that could pick up ATSC 3.0 transmission signals -- the technology that can provide advertisers on traditional TV stations with ad targeting, dynamic ad insertion and attribution.
https://www.mediavillage.com/article/th ... d-atsc-30/
ATSC 3.0-Based First Responder Pager System.
ATSC 3 paging device receiver with a Bluetooth communication device to talk to a cell phone.
https://www.tvtechnology.com/news/summi ... ger-system
———————————————————
Summit Preview: PBS North Carolina CTO Fred Engel Discusses ATSC 3.0-Based First Responder Pager System.
On March 31 at the TV Tech Summit, Engel will discuss the trials and prototype receivers
https://www.tvtechnology.com/news/summi ... ger-system
————————————————————
APTS, PBS Urge FCC To Reject Cable Industry Proposals For ATSC 3.0 Rulemaking.
Proposals from NCTA and ATA are intended to “stymie NextGen TV deployments, they said.
https://www.tvtechnology.com/news/apts- ... rulemaking
————————————————————
Weighing NextGen TV’s Business Case.
There’s nothing simple in adopting ATSC 3.0, where a reasonable, breakeven deployment remains cloudy. But failing to get an early seat on a lighthouse may also prove disastrous later.
There isn’t much of a business case for deploying ATSC 3.0 now. Since it’s IP-based, it is not backward compatible with the current ATSC 1.0 standard. That means the switch requires the purchase of additional equipment along with finding a way to simulcast all programming in ATSC 1.0 for an indefinite period of time.
https://tvnewscheck.com/business/articl ... ness-case/
—————————————————————
Ark Multicasting Demos ATSC 3.0 Standard And Business Model
Ark Multicasting, a low-power television broadcaster, last week gave the broadcast industry a sneak peek at what it is accomplishing together with Hewlett Packard Enterprise and Trinity Broadcasting Network.
“Ark can transfer 45 exabytes in that same month — in just one city,”
The complete buildout will include some 300 stations covering 100 million people in the United States.
https://www.arkmulticasting.com
https://tvnewscheck.com/tech/article/ar ... ess-model/
https://www.atsc.org/news/ark-multicast ... onvention/
——————————————————————
'NextGenTV' girds for scale as awareness of the new broadcast standard rises.
Pearl TV, plans to share more detail at this month's NAB show about how the industry is working to accelerate adoption of NextGenTV, and to show off advancements of "Run3TV," a platform that can be used to deliver interactive apps (such as advertising and sports scores) within the ATSC 3.0 signal to TV running various operating systems.
https://www.lightreading.com/cable-tech ... -id/776493
——————————————————————
NextGen TV: Pearl TV Announces RUN3TV To Enable Interactivity For Hybrid OTT-OTA ATSC 3.0 Service
RUN3TV allows stations to develop NextGen TV services that will drive greater viewer engagement
With RUN3TV, broadcasters control product vision, audience engagement and customer experience. They can choose their own technical partners as well as leverage contributions from the RUN3TV developer community, it said.
The fruits of RUN3TV development will make it possible for viewers to engage more deeply with content, spend additional time viewing and create several new revenue opportunities for broadcasters while viewers watch live broadcasts. Among the opportunities are advanced advertising for live and streaming content, gleaning greater insight about the audience and premium content distribution, Pearl said.
The new platform is being launched through ATSC 3.0 Framework Alliance LLC, a subsidiary of Pearl TV.
Run3TV gives broadcasters the ability to leverage the new ATSC 3.0 A/344
https://www.tvtechnology.com/news/nextg ... 30-service
https://www.nexttv.com/news/broadcaster ... nextgen-tv
——————————————————————
NextGen TV: Sinclair, USSI Global Announce Major Datacasting Pilot.
The groundbreaking datacasting pilot program will offer a critical test of how NextGen TV can be commercialized and turned into profitable businesses.
Sinclair Broadcast Group, Inc. and USSI Global announced today that they will partner to offer the nation’s first commercial datacasting service using the NextGen Broadcast standard (ATSC 3.0). The pilot program will deliver local content, advertising, and data files to the rapidly growing Electric Vehicle Charging station market.
The pilot will help validate the promise of datacasting as a commercial service for broadcasters with USSI Global combining its digital signage and managed services expertise with Sinclair’s NextGen Broadcast capabilities to provide this first-of-a-kind datacasting offering, the companies reported.
https://www.tvtechnology.com/news/nextg ... ting-pilot
——————————————————————————————————
BitPath To Use ATSC 3.0 To Launch New Navigation Services.
Stations can participate simultaneously with over-the-air TV broadcasts.
BitPath, owned by TV station owners including Nexstar and Sinclair, said it will launch its ATSC 3.0 broadcast data network this year and that its first product will provide position, navigation and timing services.
BitPath said its BitPoint and NavPath are more accurate than GPS and more efficient that currently available precision services. The new services will be particularly useful in urban areas for things like delivering packages and directing rideshare vehicles.
https://www.nexttv.com/news/bitpath-to- ... n-services
——————————————————————————————————
Evoca Announces U.S. NextGen TV First.
The demo by Evoca and its tech partners could lead to vast spectrum efficiencies in broadcast TV, potentially doubling effective capacity.
In a demo with its tech partners, Evoca has successfully transmitted television content using the cross-polarization functionality of the ATSC 3.0 standard, the first time this has been done in the U.S.
“One of the very interesting capabilities of the new ATSC 3.0 broadcast standard is the ability to use both horizontally-polarized and vertically-polarized transmission and reception, a functionality that the industry calls Multiple Input and Multiple Output, or ‘MIMO’ for short,”
MIMO has the potential to dramatically increase the available payload for TV broadcasts, possibly even doubling the amount of data that a broadcaster can send to improve choice and robustness. That could mean many more standard and high-definition channels for viewers, the potential of more than one Ultra High-Definition 4K service, or even the possibility of 8K video delivered over-the-air,”
https://www.tvtechnology.com/news/evoca ... n-tv-first
——————————————————————————————————
America’s Emergency Network, LLC to Deploy ATSC 3.0 Advanced Emergency Information, Related Services Nationwide.
Demonstrating delivery of rich-media alerts to battery-powered receivers at NAB Show; AEN Alert works even when cell, power and internet are unavailable
America’s Emergency Network, LLC (AEN) of Washington, D.C. announces an Advanced Emergency Information (AEI) network using ATSC 3.0/NextGen TV. With the introduction of AEN, authorized alert originators such as the National Weather Service, ShakeAlert and local emergency managers will be able to send actionable, geo-targeted rich-media messages even when power, cellular and internet fail.
AEN Alert is a rich-media-capable emergency notification system that rapidly delivers secure, alerts to residents, schools, hospitals, commercial and industrial facilities that could provide timely warning to individuals before a disaster arrives. These alerts will be actionable by providing information such as evacuation routes, flood maps and video snippets from authorized and trusted originators (such as sheriffs and emergency managers). AEN will help save lives and reduce injuries by giving people the information they need to take protective action.
AEN marries ATSC 3.0 to the existing Alert FM (www.alertfm.com) which uses the Radio Data System in 12 states. (RDS delivers call letters, song and title to car radios.) Alert FM serves an extensive network of local alert originators, which is their current customer base, and distributes through FM radio stations. Alert FM is licensed by USGS to deliver ShakeAlert (www.shakealert.org) earthquake warnings on the West Coast in five seconds or less. The integrated FM/ATSC 3.0 system will provide multiple redundant backup transmitters connected by satellite to provide secure transmission of a single point-to-multipoint messaging, layered by geo-targeted groupings.
https://www.broadcastbeat.com/americas- ... ationwide/
———————————————————————————————————
Verance ATSC 3.0 Watermark Detection, Implemented First On LG NextGen TVs, Poised To Expand Interactive Services.
April 26, 2022
Verance said today that LG Electronics is the first television manufacturer to implement ATSC 3.0 watermark detection on NextGen TVs — expected to enable reception of new interactive experiences via cable, satellite or antenna reception.
This spring, dozens of 2022 and 2021 LG NextGen TV models will receive a firmware update for the Verance Aspect watermark technology. They include premium 8K and 4K Ultra HD LG OLED models ranging from 55-to 97-inch class sizes (measured diagonally).
With watermark capability on LG NextGen TVs, cable networks and regional sports networks are now able to join local TV stations and national networks in planning to bring interactive capabilities to the living room.
As the two-way interactive capabilities of NextGen TV expand to additional households, consumers will enjoy more customized and localized experiences. Interactive opportunities on the horizon include:
• Sports Interactivity: personalized screens for the teams and players that individual viewers care about — track stats in real time and monitor individual fantasy teams.
• Hometown Announcers: change the audio announcer on favorite sports teams — listen to Joe Buck, Peyton Manning or a local announcer.
• Watch Party: connect with friends, chat live while watching together, interact with votes, polls and trivia questions.
• Personalized News & Weather: engage with a personalized news experience customized with news and weather for your local neighborhood.
• Show Extras: access bonus content related to the show you are watching — access extended scenes, actor interviews and post-show recaps at the click of a button.
The Verance Aspect watermark provides a high-performance, commercial implementation of the ATSC A/334 audio watermark standard. LG is the first to launch watermark detection commercially in tandem with major broadcasters deploying the watermark across the United States, bringing enhanced ATSC 3.0 capabilities to 2022 and 2021 LG NextGen TV sets.
The watermark detection process allows the information required for two-way next-generation services in a connected smart TV set to pass through any distribution environment seamlessly, including over HDMI links and through existing distribution equipment and set-top boxes. Without watermarking, viewers receiving television service via cable, satellite and over-the-top distribution paths (over 80% of U.S. households) will be unable to receive ATSC 3.0 interactive services.
https://tvnewscheck.com/tech/article/at ... -services/
(ATSC) = Advanced Television Systems Committee
ATSC 3.0 TV Stations Channels List
https://www.rabbitears.info/market.php?request=atsc3
LAUNCHING THROUGH SPRING 2022
• San Diego, CA
https://www.watchnextgentv.com/nextgen-tv-markets/
https://www.watchnextgentv.com
FCC requires a 30 day notice before commencement of ATSC3 service on the Lighthouse station.
ATSC expects 60 markets to launch NextGen TV by mid-2021
https://www.tvtechnology.com/news/atsc- ... -available
ATSC 3.0, also known by the moniker ‘NextGen TV’.
U.S. stations broadcasting in ATSC 3.0
If a United States broadcaster elects to begin transmission of ATSC 3.0, they must also broadcast ATSC 1.0 signals for at least five years thereafter. There is not a mandatory transition or deadline to transition to ATSC 3.0
https://en.wikipedia.org/wiki/ATSC_3.0
Here are the features NEXTGEN TV offers
Eventually, you’ll notice exciting new features of NEXTGEN TV. Pearl TV listed the following benefits of the new broadcasting standard:
Brilliant Video: NEXTGEN TV viewers will see 4K UHD HDR video with an ultra-vivid picture, brighter highlights and darker shadows. Highlights are up to 40 times brighter and blacks are 10 times darker than in a standard picture.
Enhanced Audio: NEXTGEN TV provides consistent volume across channels and crystal-clear dialog with Voice+, which allows every voice to be clearly heard. It uses the Dolby Audio System powered by Dolby AC-4. It is available to viewers the moment their NEXTGEN TV is set up.
Connected Content: The internet connection will help viewers get the most out of live sports, news, events and more as they happen.
Upgradable: A NEXTGEN TV purchased today is designed to be upgradable with the advancements of tomorrow. TV manufacturers can upgrade NEXTGEN TV sets connected to the internet with firmware updates just as today’s Smart TV manufacturers can. Those upgrades will accommodate new features to be launched in the future.
Robust Broadcast Signal: NEXTGEN TV will allow broadcasts that are more robust than current over-the-air signals. That means an indoor antenna will work fine for most viewers to pick up a NEXTGEN TV signal.
ATSC 3.0: What you need to know about the future of broadcast television
https://www.cnet.com/tech/home-entertai ... elevision/
Free antenna TV is getting an upgrade and it might be in your town already
4K, HDR, 120Hz refresh rates and better indoor reception are coming to US airwaves for free thanks to ATSC 3.0, aka NextGen TV.
https://www.cnet.com/google-amp/news/ne ... eady-here/
What is Next Generation TV?
The next generation of broadcast television technology is right around the corner. NEXTGEN TV, also known as ATSC 3.0, offers 4K ultra high definition video quality, theater-like sound, mobile reception and innovative new features to enhance and expand your broadcast viewing experience. NEXTGEN TV lets local TV stations better personalize their broadcasts with information and interactive features so you can get the content and features most relevant to you. For broadcasters, this means a more compelling and interactive way to tell our stories, whether it is breaking news, live sports or your favorite drama or reality show.
https://www.nab.org/innovation/nextgentv.asp
Right now, ATSC 3.0 uses the H.265 HEVC codec for video delivery because of its efficiency gains over the much older H.262 MPEG-2 codec used in ATSC 1.0.
ATSC 3.0 isn’t married to a single video format. Over time and through upgrades, it will be able to adopt new codecs like the recently finalized H.266 VVC codec, which is the leading candidate to usher in 8K when that time comes.
https://www.digitaltrends.com/home-thea ... lby-atmos/
Free Over-the-Air TV Is Going to Get Better
A new TV standard will support 4K video and mobile devices—but will it still be free?
https://www.consumerreports.org/tv-serv ... et-better/
Sinclair’s ‘Next Gen TV’ Is Positioned to Start Data Collection on 72% of US Households.
“We will have perfect data all the time” says Sinclair exec about new TV broadcast technology that enables them to collect data on consumers through TV sets and mobile devices.
https://broadbandnow.com/report/sinclair-next-gen-tv/
ATSC 3.0: NextGen TV Has Finally Arrived
February 15, 2022 article
The premise of the ATSC 3.0 broadcast standard is that it brings viewers the interactive features streaming has always offered, plus a number of new and improved features, via a one-to-many over-the-air (OTA) delivery. Because this is Streaming Media magazine, I'll focus on the features that are of particular interest to streaming professionals.
https://www.streamingmedia.com/Articles ... eID=151432
Better TV is here, and it’s not from where you might expect.
February 3, 2022 Article:
ATSC 3.0 is set to change how we can access television and data. And Canada's right in the thick of the innovation.
https://techbomb.ca/smart-cities/better-tv-atsc-3/
NextGen TV Expands O&O, Delivers First-Party Data.
Beyond the technology upgrade, TV stations are receiving a significant upgrade in advertising potential.
https://www.tvtechnology.com/opinion/ne ... party-data
MediaTek is now building ATSC 3 into its Smart TV platforms.
https://www.mediatek.com/blog/enabling- ... conference
8 Best Features of the MediaTek Pentonic 2000 for 8KTVs
https://www.mediatek.com/blog/8-best-fe ... -for-8ktvs
ATSC 3.0: Everything You Need to Know About the Broadcast Industry's 'NextGen' Technology Standard.
November, 2021
https://www.nexttv.com/news/atsc-30-eve ... nextgen-tv
NEXTGEN VIDEO INFORMATION SYSTEMS ALLIANCE
A coalition of manufacturers and developers dedicated to advanced services and applications for NextGen TV
https://www.nvisa.org/
Broadcasters eye datacasting for early 3.0 revenues.
BitPath is going to be doing some location services field trials in the first quarter of 2022.
https://tvnewscheck.com/tech/article/br ... -revenues/
A single ATSC 3.0 transmitter could carry all of the AM signals in a market, in addition to TV programs.
https://www.radioworld.com/columns-and- ... e-shoulder
ATSC.org Technical Documents
https://www.atsc.org
ATSC Standard: Dedicated Return Channel for ATSC 3.0
https://www.atsc.org/wp-content/uploads ... hannel.pdf
Public TV’s early adopters prepare to put ATSC 3.0 plans into action.
For several years now, broadcasters have been awaiting the real-world arrival of Next Gen TV, the new ATSC 3.0 digital TV transmission standard. Its promises of more robust home and mobile reception, increased data capacity, greater interactivity and improved picture quality.
With rollout slowed in 2020 by the COVID-19 pandemic, “ATSC 3,” its shorthand name among engineers, is poised to move closer to real-world implementation in 2021.
https://current.org/2021/02/public-tvs- ... nto-action
Serving the Public with Advanced Emergency Alerting and informing (AEA&I)
In addition to EAS, NextGenTV offers enhanced public safety applications, including: live weather radar, evacuation routes, and connecting first responders with critical information
ATSC 3.0 - AEA&I brings the audience alerts/warnings & critical information to make life saving decisions.
AEA&I is very different than EAS
It does not interrupt programming. It is very targeted
Users control alerts and information, they receive and how AEA&I provides communications for first responders and opportunities to reach instantly those affected.
ATSC 3.0 white paper
ATSC 3.0 ensures an immediate solution to America’s demand for high-speed internet.
How the latest standard enables TV broadcasters to mass distribute Internet Protocol (IP) data, creating new business opportunities and delivering critical public service improvements.
What is ATSC 3.0?
Learn how ATSC 3.0 works and its key benefits.
ATSC 3.0 is the next generation of TV broadcasting, enabling broadcasters to mass distribute Internet Protocol (IP) data. What does this mean in a digital content-focused world? We break down how ATSC 3.0 works, explore its benefits and challenges, and look at emerging applications.
https://www2.deloitte.com/content/dam/D ... -paper.pdf
ATSC 3.0 is the latest broadcast standard approved by the Federal Communications Commission (FCC) in 2017. By upgrading to 3.0, broadcasters can enhance live video content experience for their viewers and gain the ability to deliver any type of internet data, whether text, audio, video, or software, as well as advanced Global Positioning System (GPS) data, to their live video broadcast.
https://www2.deloitte.com/us/en/pages/c ... tions.html
The International Telecommunication Union has published 2 documents on planning and testing of ATSC 3.0.
Report ITU-R BT.2495-0 (11/2021)
Methods for laboratory and field measurements for the assessment of ATSC 3.0 reception quality
https://www.itu.int/dms_pub/itu-r/opb/r ... -PDF-E.pdf
https://www.itu.int/pub/R-REP-BT.2495-2021
Sony White Paper Examines ATSC 3.0 File Delivery To Multiple Markets.
https://www.sony.com/content/dam/sony/l ... arkets.pdf
ATSC Standard: ATSC 3.0 System (A/300)
https://www.atsc.org/wp-content/uploads ... dard-3.pdf
A Report To The Corporation for Public Broadcasting Regarding
ATSC 3 Digital Television Implementation for Public Television
January 31, 2018
https://www.cpb.org/sites/default/files ... _PAPER.pdf
Next Gen Interactive TV & Advanced Emergency Alerting and Informing - 2020 Video.
https://youtu.be/MT5RJq8rrJ8
Next Gen TV Considerations
for Public Media
Planning for the Rollout of ATSC 3.0 in Local Markets June 2019
https://www.cpb.org/sites/default/files ... _Media.pdf
Next Gen TV Could Be Another Tool in Public Safety Arsenal
Next Gen TV, or Advanced Television Systems Committee standard, has the potential to enhance communication for EMS and fire agencies still reliant on 60-year-old technology.
With the advent of ATSC 3.0/Next Gen TV, which is based on Internet protocol and merges broadcast TV with the Internet, researchers hope they can channel more information simultaneously through broadcast television to give first responders more real-time data, video and other information, including alerts, more efficiently.
https://www.govtech.com/em/preparedness ... senal.html
North Carolina Firm Receives DHS Funding for ATSC Public-Safety Paging Solution
https://www.rrmediagroup.com/News/NewsD ... wsID/20929
https://www.criticalcommunicationsrevie ... nextgen-tv
APTS Public Media Summit Tackles NextGen TV
A summit session reviewed NextGen TV progress and opportunities for public broadcasters
Field testing is about to begin in North Carolina on an ATSC 3.0-based alternative to the analog paging systems first responders rely upon to receive dispatches telling them the location of where they are needed and the nature of the emergency at hand.
“Although we are confident that ATSC 3-delivered messages will far outperform the analog [paging] messages, we must prove that in a deliberate and accurate way. We cannot make any assumptions,”“People’s lives are at stake.”
The 3.0-based paging system promises to reduce significantly the time it takes to communicate information to first responders when compared to the system in use today.
Looking ahead, 75% of the population will be covered by a NextGen TV signal by the end of the summer, and 34 new markets will be on air by the end of 2022, she said
https://www.tvtechnology.com/news/apts- ... nextgen-tv
Sinclair’s One Media to Offer Webinars Covering NextGen TV Broadcasts and Emergency Alerts.
The three part series will tackle the intricacies and advantages of using ATSC 3.0 to deliver Advanced Emergency Information.
Sinclair’s One Media 3.0 subsidiary has announced that it will be holding a three-part webinar series covering the delivery of Advanced Emergency Information using the NextGen TV broadcast standard, ATSC 3.0.
To be held virtually on consecutive Tuesdays in March (March 15, 22, 29 at 1:00 PM EST), the webinar series will take a deep dive into the new capabilities that the NextGen TV standard offers to warn and inform consumers of urgent events from weather to police actions to natural disasters and finding lost neighbors.
https://www.tvtechnology.com/news/sincl ... ncy-alerts
ATSC 3.0 advocate:
The Case for an ATSC 3.0 Advanced Emergency Information Service
https://www.atsc3advocate.com
https://www.atsc3advocate.com/blog
The Promise and Perils of NextGen TV Advertising and ATSC 3.0
When viewers were raptly watching the Super Bowl's many thrills a few weeks ago, TV stations in the Detroit market were getting an extra "wow" factor that the general public couldn't see. Equipment was lighting up with data showing how many homes were using advanced TV sets that could pick up ATSC 3.0 transmission signals -- the technology that can provide advertisers on traditional TV stations with ad targeting, dynamic ad insertion and attribution.
https://www.mediavillage.com/article/th ... d-atsc-30/
ATSC 3.0-Based First Responder Pager System.
ATSC 3 paging device receiver with a Bluetooth communication device to talk to a cell phone.
https://www.tvtechnology.com/news/summi ... ger-system
———————————————————
Summit Preview: PBS North Carolina CTO Fred Engel Discusses ATSC 3.0-Based First Responder Pager System.
On March 31 at the TV Tech Summit, Engel will discuss the trials and prototype receivers
https://www.tvtechnology.com/news/summi ... ger-system
————————————————————
APTS, PBS Urge FCC To Reject Cable Industry Proposals For ATSC 3.0 Rulemaking.
Proposals from NCTA and ATA are intended to “stymie NextGen TV deployments, they said.
https://www.tvtechnology.com/news/apts- ... rulemaking
————————————————————
Weighing NextGen TV’s Business Case.
There’s nothing simple in adopting ATSC 3.0, where a reasonable, breakeven deployment remains cloudy. But failing to get an early seat on a lighthouse may also prove disastrous later.
There isn’t much of a business case for deploying ATSC 3.0 now. Since it’s IP-based, it is not backward compatible with the current ATSC 1.0 standard. That means the switch requires the purchase of additional equipment along with finding a way to simulcast all programming in ATSC 1.0 for an indefinite period of time.
https://tvnewscheck.com/business/articl ... ness-case/
—————————————————————
Ark Multicasting Demos ATSC 3.0 Standard And Business Model
Ark Multicasting, a low-power television broadcaster, last week gave the broadcast industry a sneak peek at what it is accomplishing together with Hewlett Packard Enterprise and Trinity Broadcasting Network.
“Ark can transfer 45 exabytes in that same month — in just one city,”
The complete buildout will include some 300 stations covering 100 million people in the United States.
https://www.arkmulticasting.com
https://tvnewscheck.com/tech/article/ar ... ess-model/
https://www.atsc.org/news/ark-multicast ... onvention/
——————————————————————
'NextGenTV' girds for scale as awareness of the new broadcast standard rises.
Pearl TV, plans to share more detail at this month's NAB show about how the industry is working to accelerate adoption of NextGenTV, and to show off advancements of "Run3TV," a platform that can be used to deliver interactive apps (such as advertising and sports scores) within the ATSC 3.0 signal to TV running various operating systems.
https://www.lightreading.com/cable-tech ... -id/776493
——————————————————————
NextGen TV: Pearl TV Announces RUN3TV To Enable Interactivity For Hybrid OTT-OTA ATSC 3.0 Service
RUN3TV allows stations to develop NextGen TV services that will drive greater viewer engagement
With RUN3TV, broadcasters control product vision, audience engagement and customer experience. They can choose their own technical partners as well as leverage contributions from the RUN3TV developer community, it said.
The fruits of RUN3TV development will make it possible for viewers to engage more deeply with content, spend additional time viewing and create several new revenue opportunities for broadcasters while viewers watch live broadcasts. Among the opportunities are advanced advertising for live and streaming content, gleaning greater insight about the audience and premium content distribution, Pearl said.
The new platform is being launched through ATSC 3.0 Framework Alliance LLC, a subsidiary of Pearl TV.
Run3TV gives broadcasters the ability to leverage the new ATSC 3.0 A/344
https://www.tvtechnology.com/news/nextg ... 30-service
https://www.nexttv.com/news/broadcaster ... nextgen-tv
——————————————————————
NextGen TV: Sinclair, USSI Global Announce Major Datacasting Pilot.
The groundbreaking datacasting pilot program will offer a critical test of how NextGen TV can be commercialized and turned into profitable businesses.
Sinclair Broadcast Group, Inc. and USSI Global announced today that they will partner to offer the nation’s first commercial datacasting service using the NextGen Broadcast standard (ATSC 3.0). The pilot program will deliver local content, advertising, and data files to the rapidly growing Electric Vehicle Charging station market.
The pilot will help validate the promise of datacasting as a commercial service for broadcasters with USSI Global combining its digital signage and managed services expertise with Sinclair’s NextGen Broadcast capabilities to provide this first-of-a-kind datacasting offering, the companies reported.
https://www.tvtechnology.com/news/nextg ... ting-pilot
——————————————————————————————————
BitPath To Use ATSC 3.0 To Launch New Navigation Services.
Stations can participate simultaneously with over-the-air TV broadcasts.
BitPath, owned by TV station owners including Nexstar and Sinclair, said it will launch its ATSC 3.0 broadcast data network this year and that its first product will provide position, navigation and timing services.
BitPath said its BitPoint and NavPath are more accurate than GPS and more efficient that currently available precision services. The new services will be particularly useful in urban areas for things like delivering packages and directing rideshare vehicles.
https://www.nexttv.com/news/bitpath-to- ... n-services
——————————————————————————————————
Evoca Announces U.S. NextGen TV First.
The demo by Evoca and its tech partners could lead to vast spectrum efficiencies in broadcast TV, potentially doubling effective capacity.
In a demo with its tech partners, Evoca has successfully transmitted television content using the cross-polarization functionality of the ATSC 3.0 standard, the first time this has been done in the U.S.
“One of the very interesting capabilities of the new ATSC 3.0 broadcast standard is the ability to use both horizontally-polarized and vertically-polarized transmission and reception, a functionality that the industry calls Multiple Input and Multiple Output, or ‘MIMO’ for short,”
MIMO has the potential to dramatically increase the available payload for TV broadcasts, possibly even doubling the amount of data that a broadcaster can send to improve choice and robustness. That could mean many more standard and high-definition channels for viewers, the potential of more than one Ultra High-Definition 4K service, or even the possibility of 8K video delivered over-the-air,”
https://www.tvtechnology.com/news/evoca ... n-tv-first
——————————————————————————————————
America’s Emergency Network, LLC to Deploy ATSC 3.0 Advanced Emergency Information, Related Services Nationwide.
Demonstrating delivery of rich-media alerts to battery-powered receivers at NAB Show; AEN Alert works even when cell, power and internet are unavailable
America’s Emergency Network, LLC (AEN) of Washington, D.C. announces an Advanced Emergency Information (AEI) network using ATSC 3.0/NextGen TV. With the introduction of AEN, authorized alert originators such as the National Weather Service, ShakeAlert and local emergency managers will be able to send actionable, geo-targeted rich-media messages even when power, cellular and internet fail.
AEN Alert is a rich-media-capable emergency notification system that rapidly delivers secure, alerts to residents, schools, hospitals, commercial and industrial facilities that could provide timely warning to individuals before a disaster arrives. These alerts will be actionable by providing information such as evacuation routes, flood maps and video snippets from authorized and trusted originators (such as sheriffs and emergency managers). AEN will help save lives and reduce injuries by giving people the information they need to take protective action.
AEN marries ATSC 3.0 to the existing Alert FM (www.alertfm.com) which uses the Radio Data System in 12 states. (RDS delivers call letters, song and title to car radios.) Alert FM serves an extensive network of local alert originators, which is their current customer base, and distributes through FM radio stations. Alert FM is licensed by USGS to deliver ShakeAlert (www.shakealert.org) earthquake warnings on the West Coast in five seconds or less. The integrated FM/ATSC 3.0 system will provide multiple redundant backup transmitters connected by satellite to provide secure transmission of a single point-to-multipoint messaging, layered by geo-targeted groupings.
https://www.broadcastbeat.com/americas- ... ationwide/
———————————————————————————————————
Verance ATSC 3.0 Watermark Detection, Implemented First On LG NextGen TVs, Poised To Expand Interactive Services.
April 26, 2022
Verance said today that LG Electronics is the first television manufacturer to implement ATSC 3.0 watermark detection on NextGen TVs — expected to enable reception of new interactive experiences via cable, satellite or antenna reception.
This spring, dozens of 2022 and 2021 LG NextGen TV models will receive a firmware update for the Verance Aspect watermark technology. They include premium 8K and 4K Ultra HD LG OLED models ranging from 55-to 97-inch class sizes (measured diagonally).
With watermark capability on LG NextGen TVs, cable networks and regional sports networks are now able to join local TV stations and national networks in planning to bring interactive capabilities to the living room.
As the two-way interactive capabilities of NextGen TV expand to additional households, consumers will enjoy more customized and localized experiences. Interactive opportunities on the horizon include:
• Sports Interactivity: personalized screens for the teams and players that individual viewers care about — track stats in real time and monitor individual fantasy teams.
• Hometown Announcers: change the audio announcer on favorite sports teams — listen to Joe Buck, Peyton Manning or a local announcer.
• Watch Party: connect with friends, chat live while watching together, interact with votes, polls and trivia questions.
• Personalized News & Weather: engage with a personalized news experience customized with news and weather for your local neighborhood.
• Show Extras: access bonus content related to the show you are watching — access extended scenes, actor interviews and post-show recaps at the click of a button.
The Verance Aspect watermark provides a high-performance, commercial implementation of the ATSC A/334 audio watermark standard. LG is the first to launch watermark detection commercially in tandem with major broadcasters deploying the watermark across the United States, bringing enhanced ATSC 3.0 capabilities to 2022 and 2021 LG NextGen TV sets.
The watermark detection process allows the information required for two-way next-generation services in a connected smart TV set to pass through any distribution environment seamlessly, including over HDMI links and through existing distribution equipment and set-top boxes. Without watermarking, viewers receiving television service via cable, satellite and over-the-top distribution paths (over 80% of U.S. households) will be unable to receive ATSC 3.0 interactive services.
https://tvnewscheck.com/tech/article/at ... -services/